rebranding · 3D configurator

AS Group

The evolution of Progetto Ombra: a new brand, a new site and a three-dimensional configurator in place of the form.

as-group — brief

cat ./context.md

Outdoor structures · 2026

./role --ours

Rebranding, website, 3D configurator

Before and after

how it was

A pergola is chosen by eye: dimensions, colours and options change the look in ways a list of choices cannot convey. The customer signs without really knowing what will turn up.

what we built

A complete rebranding and a rebuilt site, with a 3D configurator where the product is composed on screen — measurements, colours, accessories — and the quote request starts from there.

$ ls ./components

How it is built

  1. 01

    3D configurator

    You see the configuration as you make it: dimensions, colours and options change the model in front of you, not in a summary line.

  2. 02

    A bespoke homepage

    Built in blocks: products, history, process, FAQs and a direct link to the configurator.

  3. 03

    Continuity from the previous project

    The rebranding keeps what worked in Progetto Ombra instead of starting again from nothing.

$ ./results --after

How it turned out

[ok] The product is judged visually before the quote

[ok] Enquiries that arrive already configured

[ok] An updated identity without losing the earlier work

// services involved

$ ls ./other-cases

Got a similar project?

Thirty minutes on video to work out whether it is worth doing, and what it really costs. If we are not the right people, we will say so.